The Real Value of Home Staging (Part 2)

Our last segment shared how staging a property for sale by partnering with an accredited home stager can help you sell your home faster. If you missed it, check it out here. Now we will dive into how home staging can help you sell a property for a higher price point. Who doesn’t want to sell their listing for the highest value?

In tandem with selling your listing quicker, according to stagedhomes.com, home staging has been shown to sell houses on average for 17% more than non-staged homes. Talk about a win-win for the client and the real estate professional.

For our partners in real estate:

By partnering with an Accredited Home Staging professional, the real estate agent now has a team of professionals to help sell the property for top dollar. The home staging expert will pull together a strategy that will help highlight the house’s best features through furniture placement, paint colors, and neutral decor.

Yes, there are out of pocket expenses for professional home staging services. However, is it worth asking the question…if you can sell the home at a 17% increase, create a competitive bidding scenario between prospects, or avoid taking a price reduction during the selling process, then the staging fee is well covered in the sale of the home. It may be a risk worth taking…

If you sell in a particular market or price range and have specific questions, please give us a call today. We would love to discuss how we have been able to help our real estate partners in the past __ years.

For the homeowner:

While we know you want to earn top dollar for your home, we know many factors drive that outcome. Yes, adding a professional home stager to your real estate team does incur some cost, however, if we can sell faster and for top dollar, would you agree the investment is worth a try?

What we bring to the table to the homeowner is the perspective of the buyers. As a homeowner, it’s tough to put yourself in the buyer’s shoes because you are evaluating your own home. A place where so many memories have been made, so yes, it can be challenging to give yourself the space to separate the emotional side from the business side of selling your home.

Which is where we can help, we do this every day. We can help you depersonalize your home, so prospects do not get distracted by looking at beautiful family photos and instead begin envisioning their own family enjoying the property. We can help you declutter and highlight the exceptional and unique elements of your property. If needed, we can even bring in furniture to stage an empty home giving it dimension and allowing the prospective clients’ tools to evaluate if their furniture will fit in individual rooms.

Selling your home is a significant milestone, but more importantly, it’s a significant financial transaction for families. In most instances, your home is the single most expensive item you’ll ever purchase in your lifetime. So when you think about it like that, doesn’t it make sense to have a well-rounded strategy for selling instead of shooting from the hip and keeping your fingers crossed that things go your way?

Please let us know what questions you have about home staging.